Building Brand Loyalty with CNIC and Orion Partnership - Orion eNews - August Edition

Building brand loyalty with sailors through CNIC (Commander, Navy Installations Command) foodservice programs.

CNIC and Orion Food Systems take pride in providing high-quality foodservice options for sailors and the civilian population on Navy bases worldwide. The directive of their operations is to provide comfort and familiarity with a concentrated emphasis on brand awareness, consistency and quality.

Developed by the CNIC Food and Beverage team, they have teamed up with Orion to open a total of 10 locations at various naval stations - with 5 of the locations opening in the last year and the first opening 3 years ago. Among CNIC most popular brands are Spinz Hand Crafted Food, Gourmet Bean Cafe, Bombers Fresh-Mex, and Blendz Fresh, Fast Smoothies, which feature stone baked pizzas and hand smashed burgers, cafe salads and Panini sandwiches, Fresh-Mex, and healthy smoothies.

With three recent openings in Guantanamo Bay, Cuba and Atsugi, Japan and several new store openings approaching in Yokosuka, Japan and Naples, Italy the CNIC foodservice programs are proving themselves to be a great success.